Tools for a successful launch and ongoing giver engagement.
In order to engage 100% of your organization in giving, it’s essential to communicate about your giving platform clearly and consistently.
Scheduling and preparing for a Launch is a best practice among our clients! What’s most impactful, though, is continuing to emphasize stewardship, beyond your initial launch, by weaving generosity into your culture.
Usually, a pastoral, communications, and/or media team owns this. If you’re looking for important first steps for manager dashboard setup (typically an administrative responsibility), check out this Setup Checklist.
Launch Preparation
Take advantage of this Launch Preparation Checklist, a comprehensive guide listing the crucial steps to preparing for a captivating launch. It references many resources, some of which are:
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Recruit Launch Team
Free Communication Resources
Optimize Website for Generosity
Your organization’s website is a critical platform for engaging givers! It’s highly recommended to update your website by the time you launch.
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Guide: Website Layout & Verbiage Recommendations to Increase Generosity
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Add giving link to your website
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Examples of awesome organization websites
Optimize Communication Platforms for Generosity
Does your organization use social media, email newsletters, bulletins, slide decks, etc. to engage your people? Optimize your digital and printed communication platforms to increase generosity!
After the big launch...
Don’t stop celebrating generosity after Launch! Cultivate an ongoing culture of generosity at your organization.
Transitioning from Another Solution
We get it! We know that what worked for your church a few years ago might not be the best solution today.
Take a look at our Transitioning your Giving Kit for some best practices, strategy planning and more!!
You can Download a PDF Version of our Launch Overview here:
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