Talking points for your ministry's Giving Launch
Launch is a super important step in increasing generosity at your Ministry! Consider some thoughtful vision casting & inform your givers of the benefits of your new digital giving platform! (Your excitement & confidence will directly impact the success of your launch.)
Below is a sample Launch script you can use if you need a little inspiration:
1. Thank them for their giving 💝
"We want to take a minute and just say ‘Thank You!’ for your faithful giving. Every dollar helps us fulfill the vision for our organization and our community. Your support of that vision is something worth celebrating!”
2. Announce this new way to give 📣
"We’re excited to tell you about a new way you can participate in the vision of our organization! We now offer text, online, and in-app giving! That means you can give instantly, in-service, at home, or on the go. In a minute, I’m going to show you just how simple it is, so pull out your phones if you want to try it out.”
3. Emphasize security 🔒
“This giving platform is safe. Our giving partner maintains the same level of security as banks. And if you ever need to change your payment information or edit or refund a gift, you can just text ‘EDIT’ or follow the online prompts.”
4. Tie digital giving to impact 🙌
“We’re committed to pursuing God’s vision for our community. A major part of that is your ability to participate and take ownership of that vision. Our giving platform allows us all to join together and transform our community. Even more of your money can be put to work if you set up your bank account through our giving platform, rather than using a credit or debit card. ”
5. Invite your organization to try it 📱 🎉
“If this is your first time using our giving platform, grab your phone (yes, right now!) and text 'GIVE' to our giving number here on the screen to try it out! You’ll be prompted to fill out a one-time registration form and after that, giving again is as simple as sending a single text. We’ll follow up after service with email instructions about how to give. Thank you for your participation in this, and for your generous giving!”
Don't forget about visual aids! Take advantage of your engagement materials.
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