Use Social Media to direct to and remind givers about your New Giving Platform.
Keep in mind that you cannot put a link in your caption on Instagram. Always include a call to action that directs givers to where they can give. Having the link in the bio section of your ministry's profile is ideal for quick reference, and can be changed out seasonally.
Pro tip: use images of your own givers! This will make your posts more personal to your ministry.